After Ava’s diagnoses and spending countless hours at Stanford Children’s Hospital, Jason soon realized the Khalipa family was very fortunate, and other families are not always as lucky.
Being the community leader that he is, Jason wanted to use his reach to help other families fighting similar battles. Jason and NC FIT teamed up with The Jessie Rees Foundation (NEGU: Never Ever Give Up), and Michael Mina to create and host a handful of benefit events.
“What can we do to help?” is a question Jason has received countless times throughout Ava’s battle against ALL leukemia. It didn’t take long for Jason to find that he wanted to help more children than just Ava, so he didn’t answer this question specifically to Ava’s needs. Rather, Jason wanted to raise awareness, and help as many children as he could throughout this process.
Blood transfusions have saved Ava’s life, and other ALL patients, on a number of occasions. Because of this, Jason annually hosts the largest Blood Drive not associated with a professional sports team in the Silicon Valley.
Certain restrictions limit the number of qualified donors to about 40% of the population, and of that 40% only 2-3% actually donate. Over 200 donors participated in Ava’s blood drive, and the majority of these participants were first time donors. First time donors not only build the community and raise awareness, but it also increases the odds of finding a donors with very rare blood types that could potentially save a child’s life.
Last year NC FIT teamed up with Summer Scamper, a 5k/10k annual run event benefiting Lucile Packard Children's Hospital at Stanford. NC FIT offered personalized programming by both Jason and renown endurance coach/owner of Aerobic Capacity, Chris Hinshaw, to help athletes train accordingly and reach their running goals for the run.
With over 400 NC FIT participants, Jason and his community brought the biggest turn out to the Summer Scamper by a single group, bringing pediatric cancer awareness to an all time high. Jason along with others from the fitness community continues to drive participation for this amazing event, in hopes of continuing to use fitness to spread awareness of pediatric cancer.
ava strong program
After spending countless hours in the hospital, Jason was constantly searching for ways of "relief" from the obstacles him and his family were facing on a daily basis. As a way to cope with these struggles Jason would load up equipment in the back of the company truck and workout in the parking lot of the hospital to blow off steam. These workouts allowed Jason to refocus and approach the daily struggles with his family from a reenergized perspective. As a true believer in the motivational power of fitness, he and Ashley thought what better way to provide relief for in-patient families then to bring fitness to them?
The Ava Strong Program just recently launched at the Lucile Packard Children's Hospital, providing onsite yoga for in patient families. These sessions allow families to come in and take a moment to reflect and breath, in hopes of revitalizing the families strength, and hope for perseverance of the hard times ahead. When Jason approached the staff with this idea, Jules Bautista, one of NC FIT's amazing yoga teachers, jumped at the opportunity to graciously volunteer her time to help provide these in patient families relief.
A common misconception when it comes to cancer, especially pediatric cancer, is that there’s an air of hopelessness. There’s a notion that the disease has full control and there’s nothing patients can do but hope the treatment works. Refusing to believe this, Jason and Ashley looked to the things they could control.
Nutrition is a game changer in any wellness endeavor. When Ashley, Jason’s wife, knew she could make a difference in not only Ava’s recovery, but inspire families fighting similar battles to do the same, she jumped at the opportunity. Ava’s Kitchen began on social media platforms (Instagram and Facebook) page where Ashley would share holistic, easy-to-make, nutritious recipes and meals that she prepared for Ava and her family. With over 10,000 followers, Ashley has exceeded expectations of delivering nutritious meal inspiration to families worldwide.
AVA'S KITCHEN & MICHAEL MINA
Further outdoing themselves, Ashley and Jason paired up with their good friend Michael Mina to provide the ultimate dinner experience. The benefit highlighted four premiere chefs, Michael Mina, Ayesha Curry, Adam Sobel, and Mourad Lahlou, each creating a separate course to deliver a curated and extraordinary dining experience.
In addition to the four course meal, diners were invited to participate in a live auction. The auction prizes ranged from Fox Studio Tours with New Girl’s favorite Max Greenfield, an NFL training day experience, and VIP tickets to the Golden State Warriors with Stephen Curry meet and greet to follow. To say the Khalipa's pulled out all the stops would be an understatement.
Ava’s Kitchen Benefit powered by MINA raised over $100,000.00 for the Jessie Rees Foundation, NEGU (Never Ever Give Up), helping spread joy and happiness to pediatric cancer patients around the world.
box to business | negu
Jason has paired up with Jarrett "JP" Perelmutter from Brick Fitness to provide non-profit, business building seminars to gym owners and operators across the globe. Though their fitness industry journeys have been different, Jason and JP share the same mission and are a testament the success that can be created from relentlessly chasing one’s passion. Because of their different stories, Jason and JP can relate to a widespread demographic of fitness industry entrepreneurs, and provide valuable insight to business owners.
All proceeds from Box to Business are sent to The Jessie Rees Foundation (NEGU: Never Ever Give Up), and has raised over $100,000.00.